A PRIMER BY THE AI FILM COMPANY

The Big Picture in 60 Seconds

Big companies like Netflix, Amazon, and Disney are all investing heavily in AI to create new movies and shows. This isn't just about new special effects; they are building platforms where AI can generate entire shows on its own.

Think of it like a "Netflix of AI," where you could type in an idea and watch a brand-new, AI-created episode instantly.

This creates a huge new opportunity: licensing your stories and characters (your IP) directly to AI systems.

• The Problem: AI can't just watch a movie. It needs your story's world, characters, and art broken down into structured, machine-readable data. Your current film files and scripts aren't ready for this.

• The Opportunity: The market for AI-generated content is set to explode, growing from ~$2 billion in 2024 to over $20 billion by 2034. The biggest new customers for film and TV content will be machines.

• Our Solution (The AI Film Company): We prepare your IP for this new market. We turn your story into a "Sandbox" – a digital toolkit an AI can use. It contains all the "Components" (characters, art, dialogue) and a special .dave file that acts as a rulebook, ensuring you get paid and your creation is respected.

In short, we get your stories ready for AI to use, opening up a massive new way to make money from your creative work.

The Big Are Betting on AI

Major entertainment and tech companies see that AI is the future of content. They are moving fast to get ahead.

• Netflix is using AI to speed up production. One scene for a new show was made in a tenth of the usual time and cost. They see AI as a tool to help creators make better films, not just cheaper ones.

• Amazon is backing a startup called Showrunner, which aims to be a "Netflix of AI." Their app lets you type an idea to create your own TV episode. Amazon sees a future where you don't just watch shows, you help create them.

• Disney has a special team just for AI. With their huge library of characters and stories, they have a big advantage. They can train their own AI on decades of beloved content, preparing for future interactive experiences, like a Star Wars holodeck you can step into.

• Google launched Flow TV, a streaming service that shows a never-ending stream of videos created entirely by AI. It’s a 24/7 content machine, proving that AI can be both the creator and the distributor.

Why are they all doing this?

1. Scale and Personalization: AI can create endless content tailored to every single viewer. Imagine a show that changes based on your personal tastes.

2. Cost and Speed: AI can dramatically cut production time and budgets. This allows studios to create more content, faster.

3. New Ways to Engage: AI platforms turn viewers into creators. This interactive model is perfect for capturing the attention of younger, tech-savvy audiences.

The message is clear: the companies that control the stories and characters (the IP) that fuel these AI platforms will dominate the future of entertainment.

From AI Tools to AI Platforms

We are moving from AI helping to make shows to AI originating the shows.

In the past, AI was a background tool used for things like editing or movie recommendations. Humans were always in charge of the creative decisions.

Now, we are seeing the rise of AI platforms, where the AI is at the centre of creating and delivering the content.

• Google's Flow TV is a destination where the AI is the creator. There are no YouTubers; the platform itself generates every video you see.

• Showrunner goes further by making the audience the creator. You tell the AI what you want to see, and it makes the show for you. The platform is no longer a fixed library of shows but a responsive AI that creates on demand.

On these platforms, the AI becomes the director and the showrunner. It decides what happens next based on data and user requests.

This doesn't remove humans from the picture. Humans still provide the creative seeds—the ideas, the prompts, and the original story worlds. But the AI does the heavy lifting of production.

What AI Needs: Structured and Licensed Stories

AI models are hungry for data. For film and TV, that data is your intellectual property (IP)—your story worlds, characters, and art styles.

But for an AI to use your IP, it must be:

1. Structured: Broken down into organized, machine-readable pieces.

2. Licensed: You must give legal permission for the AI to use it.

Right now, AI models are often trained by scraping the internet, which has led to major copyright lawsuits. An AI-generated South Park episode went viral, but it was illegal because the IP wasn't licensed.

To do this legally, an AI needs your story transformed into a data package.

Imagine turning a movie into a digital LEGO set:

• Granular Data: Instead of one movie file, the AI needs separate components: character models, voice recordings, location art, and dialogue scripts.

• Metadata (Instructions): Each piece needs a label. The AI needs to know "this is the hero's voice," "this is the villain's catchphrase," or "this is the show's colour palette."

• Legal Clearance: Every component must be legally cleared for AI use. An actor's contract, for example, must allow their voice to be used to generate new lines.

• Machine-Readable Licenses: The rules of use should be built into the data itself, so the AI platform automatically knows what it can and cannot do.

Today, most film and TV shows are not ready for this. They were made for humans to watch, not for machines to remix. This is the bottleneck that needs to be solved.

The Licensing Opportunity

Just as streaming created a new way to make money from old movies, AI platforms create a brand-new licensing market.

Instead of licensing a finished film, you will license the "feedstock"—the creative building blocks of your story—to AI systems.

Think of it like music sampling. A studio can license characters, settings, or an art style to an AI platform. The platform then pays you a fee every time its AI uses your IP to generate a new scene or episode for a user.

This could unlock enormous value, especially for older shows with dedicated fanbases.

The Market is Exploding

The AI media market is projected to grow from ~$2 billion in 2024 to over $20 billion by 2034.

This means your next big licensee won't be a TV network; it will be an intelligent machine.

By licensing your IP, you not only make money but also maintain control over your brand. If your story isn't available legally, users might turn to cheap AI knock-offs, which dilutes your brand and earns you nothing.

Our Solution:

How We Prepare Your Story for AI

The AI Film Company acts as a bridge to this new AI-driven future. We take your story and turn it into a structured, AI-ready asset. Here's how:

We break each story down into a "Sandbox." Think of this as a digital box that contains the entire universe of your story.

Inside the Sandbox are the "Components"—the individual building blocks:

• Character profiles and art.

• Voice data for text-to-speech.

• Visual style guides.

• Key plot points and scene structures.

Most importantly, every Sandbox includes a .dave file.

The .dave file is the digital rulebook and proof of ownership. It's a metadata file that travels with your IP and tells any AI system:

• Who created it and who gets paid.

• What the AI is allowed to do with the content.

• Proof that all assets are legally cleared for use.

This process turns your film or show from a single file into a plug-and-play data package for any AI platform. It ensures the AI can use your world creatively while respecting your rules and rights.

What This Means for You

The rise of AI platforms is reshaping the entertainment industry.

• For IP Owners & Studios: This is a chance to unlock new, continuous revenue from your library. You'll need to prepare your assets for AI and create new kinds of contracts, but the payoff could be huge. Early movers will gain a significant advantage.

• For Investors: This is an emerging business model with massive upside. The key opportunities are in companies that prepare IP for AI (like us), companies that own valuable IP, and the new AI platforms themselves.

The definition of an "audience" is expanding. Soon, it will include the intelligent machines that create and personalize content. Those who learn how to license their stories to this new audience will lead the next era of media.

We believe the storytellers who adapt will find that machines could become the most valuable licensees they've ever had.